<p>This research aimed to: Identify potential supply and demand side factors driving growth in the gourmet burger restaurant/outlet sector. Understand and quantify market characteristics including the competitive landscape and key market participants. Understand and quantify core gourmet burger restaurant users. Identify predictors of future growth in the sector, including anticipated investment, socio-demographic and macroeconomic trends and the role of changing consumer tastes. The researched comprised a review of existing in-house Mintel IP, including UK market intelligence report and the quantitative consumer survey data contained within them, as well as analyst presentations. This was supplemented by desk research across company sources, industry and consumer publications and social media. Mintel also commissioned an additional quantitative consumer survey exploring usage of beef burgers and risky burgers in the foodservice channel.</p>
Gourmet burgers
Objective
Institution
Mintel
Start date
2015
End date
2016
Funding Source
Project number
FSA10029
Categories